Vicky Graham’s Plan A was to open up a doughnut and coffee shop that was simple and authentic. But then she started experimenting, and people liked what she was coming up with. And then the special requests started pouring in — which quickly turned into Plan B, Vicky’s Donuts (@vickysdonuts
), the two-year-old East London doughnut shop that’s already won taste-test awards. “I don’t think people had really seen anything like them before, and it was really working,” says Vicky of her vibrant colors and unique combinations. “I haven’t looked back!”
Vicky isn’t content to stick to one flavor or design. While she occasionally dots her doughnuts with edible flowers or gold leaf, she doesn’t shy away from old favorites, like chocolate glaze with sprinkles. And she often dreams up unconventional designs and shapes, such as wedges decorated to look like pepperoni pizza slices or rings dipped in lime icing and striped with white to mimic tennis balls. “They are just really fun to do,” says Vicky of her creations. “And because they are deep-fried, the wait time is two minutes — instant gratification!”
Watch our Instagram story now to see Vicky’s doughnut decorating in action.
Photo by @vickysdonuts